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Alli Sports is an organizer of extreme sports events that is subsidiary of the NBC Sports Ventures LLC, a unit of NBC Sports Group. The group was formed in 2008 as a joint venture between NBC and MTV Networks, when the latter bought a stake in an extreme sports tour that NBC had been operating, the Dew Tour. While MTV parent Viacom has since sold its share in the venture, it still operates as a part of NBC.
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