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Amorepacific Corporation is a South Korean beauty and cosmetics chaebol, operating more than 30 beauty, personal care, and health brands including Sulwhasoo, Laneige, Etude, Aestura, Cosrx, AP Beauty, and Innisfree. The firm was founded in 1945 by Sungwhan Suh and currently managed by Kyungbae Suh, the son of the founder. It is the largest cosmetics company in South Korea and one of the ten largest cosmetics companies in the world.
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Search interest data over the past 12 months indicates that this topic periodically attracts global attention. Sudden spikes often correlate with major news events, public statements, or geopolitical developments.