Why is "Hurricane Florence" trending?

Wikipedia Overview

Hurricane Florence was a powerful and long-lived tropical cyclone that caused catastrophic damage in the Carolinas in September 2018, primarily as a result of freshwater flooding due to torrential rain. The sixth named storm, third hurricane, and the first major hurricane of the 2018 Atlantic hurricane season, Florence originated from a strong tropical wave that emerged off the west coast of Africa on August 30, 2018. The wave steadily organized, and strengthened into a tropical depression on the next day near Cape Verde. Progressing along a steady west-northwest trajectory, the system gradually strengthened, acquiring tropical storm strength on September 1. An unexpected bout of rapid intensification ensued on September 4–5, culminating with Florence becoming a Category 4 major hurricane on the Saffir–Simpson scale (SSHWS), with estimated maximum sustained winds of 130 mph (215 km/h). Strong wind shear then led to rapid weakening, and Florence weakened to tropical storm strength on September 7. Shifting steering currents led to a westward turn into a more suitable environment; as a result, Florence reintensified to hurricane strength on September 9 and major hurricane status by the following day. Florence reached peak intensity on September 11, with 1-minute winds of 150 mph (240 km/h) and a minimum central pressure of 937 mbar (27.7 inHg). An unexpected eyewall replacement cycle and decreasing oceanic heat content caused a steady weakening trend; however, the storm grew in size at the same time. Early on September 14, Florence made landfall in the United States just south of Wrightsville Beach, North Carolina as a Category 1 hurricane, and weakened further as it slowly moved inland under the influence of weak steering currents. Florence degenerated into a post-tropical cyclone over West Virginia on September 17 and was absorbed by another frontal storm two days later.