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The 1988 Jesse Jackson presidential campaign was Jesse Jackson's second campaign for President of the United States. This time, his successes in the past made him a more credible candidate and he was both better financed and better organized. Although most people did not seem to believe he had a serious chance at winning, Jackson once again exceeded expectations as he more than doubled his previous results, prompting R. W. Apple, Jr. of The New York Times to call 1988 "the Year of Jackson".
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