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The Mass Transit Super Bowl was a public transportation plan and marketing strategy conceived for Super Bowl XLVIII and Super Bowl Week, a series of events leading up to the February 2, 2014, football game between the Denver Broncos and the Seattle Seahawks. It was originally projected that over 400,000 people would come to the New York–New Jersey region for the game and related activities, and that over 80,000 would attend the game itself; actual patronage of the metropolitan area during that time was projected to be over 500,000. Metropolitan area transit agencies worked with the National Football League, organizers of the event, and developed special services, schedules, fares, and maps to promote the use of mass transit during the week, which began with the arrival of teams on January 26.
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