Why is "Murder of Kitty Genovese" trending?

Wikipedia Overview

Kitty Genovese, a 28-year-old bartender, was raped and stabbed to death on March 13, 1964, outside the apartment building where she lived in the Kew Gardens neighborhood of the Queens borough of New York City, United States. Two weeks after the murder, The New York Times published an article claiming that thirty-seven witnesses saw or heard the attack, and that none of them called the police or came to her aid. However, subsequent investigations revealed that the extent of public apathy was exaggerated. While some neighbors heard her cries, many did not realize the severity of the situation. The incident prompted inquiries into what became known as the bystander effect, or "Genovese syndrome," and the murder became present in U.S. psychology textbooks for the next four decades.