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Salvatore Attardo is a full professor at Texas A&M University–Commerce and was the editor-in-chief of Humor, the journal for the International Society for Humor Studies from 2002 to 2011. He studied at Purdue University under Victor Raskin and extended Raskin's script-based semantic theory of humor (SSTH) into the general theory of verbal humor (GTVH). He publishes in the field of humor in literature and is considered to be one of the top authorities in the area. He is also the author of Humor 2.0: How the Internet Changed Humor published by Anthem Press in 2023.
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