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Stereotypes of South Asians consist of various generalized beliefs about individuals from South Asia which derive from the region's history and interaction with other cultures and peoples. These stereotypes are often rooted in orientalism, xenophobia and racism and date back to the history of European colonialism and imperialism in the Indian subcontinent during the 18th and 19th centuries along with the immigration of South Asians to the English-speaking world in the 20th century. According to academics Omar Rahman, David Pollock and John Berry, such stereotypes, which have been primarily propagated through popular culture, have influenced the process of acculturation for South Asian immigrants in Western nations.
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